Helping AsianManufacturers & BrandsWin Businessin Europe
We help Asian manufacturers, suppliers, and brands build the commercial foundation needed to earn trust and win business in Europe.
We know both sides
of the table
Entering Europe is harder than it looks. Buyers are risk-averse. Regulations are complex. The gap between a great product and a signed contract is wider than most Asian companies expect.
APG was built to close that gap. Based in Sweden, with deep roots across China and Asia, we've sat on both sides of the table.
We know what European buyers expect before they engage — and we build it for you.
Six building blocks.
Each one essential.
Asian companies lose EU deals not because of their product — but because of how they show up. These six building blocks remove the blockers before they cost you.
Build trust in the European market
Your European front door — built for the buyers, distributors, and procurement teams you need to reach. GDPR-compliant, mobile-first, and live in 4–6 weeks.
Stay ahead of EU regulations
PPWR, REACH, CE marking, and Digital Product Passport readiness — handled before your first buyer meeting. Compliance as a competitive edge, not a late-stage blocker.
Position your brand for Europe
A visual identity built for the European market — one that signals trust, professionalism, and long-term commitment from the very first impression.
Create a scalable sales foundation
The materials that open doors — pitch decks, one-pagers, and capability statements structured around how European enterprise buyers actually make decisions.
Enable digital product compliance
Build authority before the first email. A professional digital presence that generates inbound interest and signals long-term market commitment.
Access European commercial networks
Warm introductions to Nordic and EU buyers, distributors, retailers, and partners — through a real, active network built over a decade of cross-border commercial work.
Choose how you want to enter Europe
Start by building credibility, launch with a complete commercial foundation, or work with APG as your long-term European growth partner.
Build
Create a professional European business identity that gives buyers, partners, and procurement teams the confidence to engage with your company.
Best for companies preparing to enter Europe.
- European-ready website
- European brand positioning
- Professional company presentation
- Compliance readiness basics
- Professional domain and email setup
- Dedicated project manager
- Fixed delivery timeline
Launch
Become procurement-ready, build buyer confidence, and enter Europe with the commercial infrastructure needed to win your first customers and partnerships.
Best for established exporters ready to actively enter Europe.
Designed to help secure your first European commercial relationships.
Launch in Europe →Grow
We work alongside your team to develop the pipeline, open doors, build relationships, and create recurring commercial growth in Europe.
Best for companies ready to build a long-term European presence.
APG becomes an extension of your commercial team.
Start Growing →Build your commercial foundation for Europe.
Entering Europe requires more than a great product. European buyers look for clarity, credibility, and local trust before they engage.
That is what we help build.
Our Team
The people behind your European foundation.
Commercial strategists, developers, testers, and creative operators with deep experience across Europe and Asia. From market entry to digital execution, we build the foundation of clarity, credibility, and trust that helps Asian companies earn attention and win business in Europe.
